Germany’s military has a new recruiting tool: Kebab wrappers

German kebab shops want you for the country’s army: German citizens can now join the Bundeswehr’s medical service by scanning QR codes on street-food wrappers nationwide. A defense ministry spokesperson told German outlet Berliner Kurier on Wednesday that the new recruitment campaign aims to reach “not only young people” deciding on a career but also “career changers and skilled workers” considering a new profession. The kebab wrappers form part of what the ministry calls “ambient” advertising —