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From Coca-Cola to OpenAI, Brands Are Betting Bigger on OOH
Source: BI Markets · 2026-08-18
<link type="text/css" rel="stylesheet" href="https://www.globenewswire.com/styles/gnw_nitf.css" />WASHINGTON, Aug. 18, 2026 (GLOBE NEWSWIRE) -- Brands are increasing their investment in out of home (OOH) advertising, driving U.S. OOH revenue up 10.7% in the second quarter of 2026 to $3.16 billion, marking the first time quarterly OOH revenue...
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